"In a world where..."

... Don LaFontaine is no longer the voice of that world, it is a lesser world. LaFontaine, the Voice of the Movie Trailer whose goosepimply vocal performances number in the thousands of hundreds of dozens, has died in Los Angeles at age 68.

And be sure to revisit the thrilling voiceover masterpiece, "5 Guys in a Limo," featured here a few years ago, after the jump. Don't you dare miss it!

Pay your respects at DonLaFontaine.com.