This is pretty much exactly what most new indie and studio movies look like to me. Not just the Oscar-hopefuls and the Sundance selections. And not just the trailers, but the entire movies themselves (which are usually laid out, beat by beat, in the trailers). This one's funnier, though, because it doesn't pretend to be anything more than a familiar schematic diagram. Which is exactly what these comfy, risk-averse movies seem to be aiming for.
(tip: Max Kleger)