In Memoriam 1942 – 2013 “Roger Ebert loved movies.”

RogerEbert.com

Thumb_sand-storm-poster-2016

Sand Storm

A fairly familiar critique of patriarchy from a humanist and feminist perspective, but one that’s put across with some very impressive filmmaking skills by a…

Thumb_ujj6jeeebtdlbzcjwaoybnyeq8c

Deepwater Horizon

Everything here feels routine—more like an inevitability than a work of art or even a piece of entertainment.

Other Reviews
Review Archives
Thumb_xbepftvyieurxopaxyzgtgtkwgw

Ballad of Narayama

"The Ballad of Narayama" is a Japanese film of great beauty and elegant artifice, telling a story of startling cruelty. What a space it opens…

Other Reviews
Great Movie Archives
Other Articles
Blog Archives

Projectionist: IMAX is killing itself!

From Name Withheld:

I just read the letter Mr. Williamson sent to IMAX on RogerEbert.com and am glad that someone out there is as frustrated as I am.

I currently work as a projectionist in a true 70mm-film IMAX theater and while I hate to bite the hand that feeds, knowing that the new digital IMAX screens are being promoted right along side our tried-and-true original IMAX screens is extremely aggravating. Our screen is 60ft.x80ft. and it's being overshadowed by the "brand new!" digital screens going up in the surrounding area.

All the while IMAX says it's not going to differentiate in advertising between the two. It's basically killing what made IMAX special in the first place. As you said, converting an old cinema screen into a faux-IMAX theater is not worth the extra price of admission. And if that's not enough, there's talk of phasing out film all together. Why shoot in IMAX if it's just going to get cut off in the future-majority of IMAX theaters?

So thank you for fighting the good fight and getting the word out that there is a difference in what sort of IMAX presentation people see. Hopefully the company will get the message and stop killing their own name-brand. IMAX does stand for Image Maximization after all.

Popular Blog Posts

Who do you read? Good Roger, or Bad Roger?

This message came to me from a reader named Peter Svensland. He and a fr...

Hooray for Hillary: Commander-in-Chief

An article about Hillary Clinton's historic nomination as the first female presidential candidate and the most qualif...

Reveal Comments
comments powered by Disqus